This is a copy of the application that was submitted to the Department for Transport in 2016 as a bid for the Access Fund for Sustainable Travel Revenue Competition.
This bid was successful and this is now a document that provides guidance about the purpose and origins of this project.
The bid headline description is as follows:
We will deliver an ambitious programme of travel behaviour change through proven partnerships with the education, business and tourism sectors, securing 133 FTE jobs, saving 3442 tonnes of CO2, removing 23.4m private car kms, and generating a net increase of 1.17m walking and 832k cycling trips over the three-year Access Fund implementation period. Our objectives are to:
Work with tourism businesses to grow the value of the visitor economy, and embed active travel into visitor experiences;
Normalise walking and cycling to work and transform access to employment opportunities for jobseekers and apprentices;
Improve the health and wellbeing of young people and their families through education and community engagement