Cycling app seeks sponsors

Published: 22 February 2023

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PedalAid sets a monthly challenge for everyone using the app, and if the collective target is met, the sponsor donates £200 to their designated charity, with £100 donated if the target is not met.

The routes covered by the PedalAid challenge are mostly off road, including the Red Squirrel trail from Newport to Shanklin, with a circular route from Merstone, and Cowes to Newport. In addition there are routes from Yarmouth to Freshwater and some other routes to and from Newport.

Councillor Julie Jones-Evans, cabinet member with responsibility for business development, leisure and tourism said: “PedalAid is a great way to get into cycling or to motivate yourself to pedal a little bit more.

"There are opportunities for people to select some short off-road routes, go on a family outing, include a commute, or perhaps go on a longer journey. At the same time everyone will be working towards helping an Island charity, so give it a go and download Pedal Aid.”

“For potential sponsors this is a great way to involve your business in promoting healthy lifestyles and supporting good causes on the Island for only £200, so please do contact the Isle of Wight Councils Sports Unit at sports.unit@iow.gov.uk  if you are interested in getting involved.”

Potential cyclists and businesses can find out more at www.pedalaid.org, including links to download the app.